arturo in Profesional
02-16-09
Programer job position available at gimmicklab
gimmicklab is offering a job position for a senior developer in Gimmicklab.
If interested you will find more details for the job offer here.
Hope to hear from you soon!
February, 2009
arturo in Profesional
02-12-09
Great photographer: Vincent Skoglund
It’s not often I write about the work I see in the internet, but this guy, Vincent Skoglund, has such an amazing portfolio that I think he deservers this post. Actually I’m pretty related to his pictures because I have ridden a lot of Burton snowboarding equipment –which he depicts in a very original way– and his snowboarding pictures make me remember great moments in Ordino Arcalis and in Gstaad.
But it’s not only Burton. The work he has done for WeSC, Nixon and Nike is amazing and some of his exhibitions deserve a mention as well. It’s always nice to see great work and with this post I hope, in a way, I congratulate him for such amazing pictures.
Image taken from http://vincentskoglund.com/
arturo in Profesional
Pair programing & Pair designing
I just read a pair programing post in devo.to, the development blog of jovoto. Their topic was pair programing, which may sound strange but I think it’s a great way of sharing knowledge, working faster, preventing mistakes, etc. The problem comes, as they say in the post, when you have to program with another person and you have to switch places. This can make you loose so much time that in the end you would stop doing it, and in the end only one of the two would code. They found a solution that it was using 2 keyboards so that they could code at the same time, without changing positions.
I Think it’s a great idea and it could be used in a special design or art event. Gathering 10 designers and putting them to work on the same canvas –large screen. Each one of them would have a wakom tablet and either in turns or simultaneously they could work on this design –peace of art. I saw something like this in Berlin one night in a club where they designed the flyer for the next night during the party. But I think this could be taken one step further and, doing it with several designers, could turn out in something really interesting. Any art gallery willing to work on this idea? Or is it done already?
arturo in Jovoto, Profesional
02-05-09
jovoto and the German Social Democratic Party
Barak Obama has revolutionized political campaigns and the way his party has used social media to connect to potential voters has never been seen before.
Many things could be said about how his campaign developed and how he used new media to connect to his people. Websites such as Twitter where Obama ranks first, and Facebook with over 5 million supporters are just an example of this surprisingly innovative political campaign that moved the whole world.
Today, Frank-Walter Steinmeier the social democrat candidate for the German elections is taking this idea one step further involving the creative community jovoto to create his icon. jovoto is a crowd-sourcing platform based in Berlin (which I have been writing a lot lately about) that is establishing a new way of idea creation in the communication business. jovoto’s statement is “fair and fun contests” where it’s up to the community to “democratically” decide with their ratings and comments which are the best ideas. More information can be found (in german) in Kosmar’s blog who is going to be the Creative Director for this contests or in the Werben & Verkaufen.
The process is very simple, a brand such as Deutsche Bahn AG or an NGO such as GREENPEACE (both run contests in jovoto previously) or a political party such as the SPD in search for new ideas and new ways of connecting to their target deliver a task to the jovoto team who turns them into briefings for the community.
Thousands of members of the community, coming from more than 80 countries in the world, get access to this briefing. They can submit their ideas during a certain amount of time, in the SPD’s case until the 17 of March, in order to win the prizes. For Frank-Walter Steinmeier’s “icon” contest, there are 5.000 euros in prizes, split in 1.500 euros for the first place, 750€ for the second place, 500 euros for the third and another 12 prizes of 250 euros for the following ones.
But, how does this remain fair for the users that submit their ideas? It’s pretty simple, as said, it’s up to the members of the community to democratically decide which are the best ideas with their ratings, but also, they keep the rights of their ideas until they sell them. This means that the SPD will pay 3000 euros to buy an idea (on top of the prizes) and the rest of the creatives will keep the rights of their work.
What does this mean for a creative? By submitting an idea, he is joining a contest through which he has the chance to prove his talent and win one of the most revolutionary creative contests up to date. How many times does a young creative have the chance to do something like that? And more over, how often is it up to a community, and not a creative director, to decide if his idea should be shown to the client or not?
How to become a member? You can apply for an invitation to jovoto or send me an email to abarnes@jovoto.com with a short description of your creative profile. As soon as I have available invitations I will happily hand them out to creatives around the world.
