October, 2008

arturo in surf

10-10-08

San Diego get ready, we are coming!

Working hard is great when you know that you will be rewarded. Finally, Bastian, Kathrin and I took the decision to go on a surf-trip to California this xmass, yeah! It’s two years and a half since I haven’t been there and I really want to get back to see my friends, get some new surfboards shaped by Cordel and chase those waves up and down the western coast of North America. 

There is one issue to this trip, looks like the mexicans are going crazy in the boarder with the drug war. We where planing to go to Baja California but it looks like it’s too dangerous at this moment. We will see what happens when we are there!

Wanna join on a surftrip? 

arturo in Berlin, Jovoto

10-09-08

It’s not where you are, it’s who you share it with!

Really nice picture of the great team in Berlin. From left to right: Jakob, Arturo, Daniel, Mirko, Alex, Bastian, Tim and Dorothea on top of the office in Novalistrasse 11, Berlin. Just come and say hello!

Alex is always there overlooking us and making sure we find our right way to the office, and specially back home after having too many beers. 

The team: Jackob, Arturo, Daniel, Mirko, Alex (always there), Bastian, Tim and Dorothea

arturo in Advertising, Web Design

10-02-08

Freixenet i Scorsese to the Museum

Martin Scorsese’s short film for the ad campaign for Freixenet, developed by JWT Barcelona and which was pretty controversial, has received a prize for Excellence in Publicity in the III Artistic Contest for Creative Advertising: La Publicidad en el Museo, organized Capítulo Español de la International Advertising Association (IAA)

I’m really happy to read this in Anuncios magazine because we where part of the process developing a blog for Scorsese and Freixenet’s short film production followup. 

From my point of view, no matter how criticized or admired the campaign was, it was a great approach into what communication could be in the future. They somehow killed the Burbujitas that had been there for may years and they came up with a completely new idea to communicate the product. On the other hand, as a fan of Scorsese and of Hitchcock I really enjoyed the story and I hope it sets a standard for what could happen in the following years in the communication business.